Creating lifestyles with greater safety and less strain
The origin of Panasonic's artificial intelligence research dates back to the 5th Generation Computer project in 1980s.
After temporary withdrawal from large-scale computer business in 1964 during the Matsushita Electric era, there was an opportunity to re-enter the computer field through participation in the Fifth Generation Computer project led by Japanese government. Panasonic was aiming to become a human electronics company that can support people and lifestyles through intelligent computer technology. In order to utilize Panasonic's strength in audio-visual technology, the company focused on technology for analyzing images and natural language, and promoted basic research in the fields of image object recognition, dialogue systems for creating English contract documents, machine translation, document summarization, and expert systems.
Meanwhile, appliances equipped with microcomputers had been advanced and Panasonic started R&D on digital control algorithms. As a result, many neuro-fuzzy appliances were created in 1990s such as rice cockers that can cook rice even more deliciously, air conditioners and funs that generate a pleasant breeze, and washing machines that can detect dirt on laundries. The origin of intelligent control technology installed in actual products was established at this time.
In the 2000s, digitalization of appliances was further accelerated, and Panasonic differentiated itself from other companies by promoting the development of products that are even more applicable to people. This includes a TV function that recommends programs based on the owner's viewing history and preferences, image processing technology to make video images even more beautiful, and products with biological sensing technology to detect brain waves and muscle strength. While also incorporating the concept of universal design, Panasonic has been promoting basic research on robots that assist and interact with people.
In the future, the company aims to create new value in the form of lifestyle and business innovation, by undertaking R&D activities relating to artificial intelligence that can be applied to systems and equipment for practical use.